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The Secret Of Free Advertising

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Image via CrunchBase “FREE ADVERTISING” is what every business owner wants from search engines like Google, Bing or Yahoo. So how does a local business get “free advertising”? Is it really “free”? The short answer is yes, it is free in the sense that what search engines do is deliver relevant information at the moment someone is looking for it, and business owners can benefit from that. However, “SEO” or Search Engine Optimization, as it is most commonly called, is only part of the “how” search engines return results using “keywords”. The words that consumers use to describe products and […]